5 Keys to Copywriting for Site Visitors and Search Engines
When it comes to writing your Web site copy, you must balance the needs of your target audience with search engine optimization. Here are the 5 keys to help you succeed with both site visitors and search engines.
1. Comprehension and Attention Span
Assume your site visitors must understand the primary benefit you offer them in 30 seconds or they'll be gone. This most important benefit must be in your headline.
A strong,...
5 Little Known Ways To Generate Free Trafficinternet.
Free Traffic Method #4: Offer Testimonials
If you're reading this article, chances are you're an info-junkie. If you've bought lots of info products, why not offer an unsolicited testimonial to the info-product creator?
Simply include your URL under your name when giving the testimonial, and if it's used, you'll have additional exposure, and traffic.
Obviously, you'd only give a testimonial to a product that you think has value and is good,...
5 Reasons Why Headlines Are The Single Most Important Part Of All
Are you maximizing your marketing results by using headlines at every opportunity?
Without a powerful headline, your message stands little chance in an increasingly competitive marketplace. If your headline doesn?t capture attention and pull prospects inside, the rest of your marketing effort is meaningless.
Nothing is more important to getting your message noticed than your headlines. If you?re not allocating a sizable...
5 Sales Letter Tips To Explode Your Conversion Rate
Are you like me?
A little over a year ago, I started my first internet marketing
venture. I had a wonderful product - specifically, an eBook -
that I hard worked very hard on.
I bought my own domain name and web hosting, buying a huge
package to handle all the credit-card-throwing visitors I
thought I was going to get.
I then proceeded to write my sales letter. I actually spent
hours on it, tweaking it, making sure there were no...
5 Secrets of Successful Copywriting
5 Secrets of Successful Copywriting? 2004 David GarfinkelWould you like your sales to go through the roof?Of course you would. Who wouldn't?I have found five secret "keys" that dramatically improvethe money-making ability of just about ANY sales message.This discovery came from writing hundreds of successfulsales messages myself, and helping thousands of other peopleimprove their own skills at writing successful advertisingsales copy.I've also found...
5 Things Every Internet Marketer Must Learn From Mail Order To Increase Their Profits Now!income of your customers and which search engines they prefer.
Can you imagine knowing that men between the ages of 24-34, for example, prefer Google, or that stay at home mothers prefer Yahoo? This type of data is priceless because it directs your targeting up front. This is the exact goldmine which awaits you when you devote careful attention to testing and tracking your campaigns.
Direct Response...
5 Ways to Get More Results from Your Web Copy
1) Don?t just emphasize benefits. Emphasize value as well. Let?s say you?re selling a new product. Let?s call it popcorn facial masks. Yes, you should emphasize that?ll these exfoliating scrubs will make you look younger and sexier. Now, let?s pump up the copy with some value in dollars and cents. Announcing Popcorn Facials. An innovative new scrub that uses the exfoliating power of popcorn to smooth away your wrinkles and dead skin cells. With...
5 Ways To Profit From Other People's Productspayments. All you do is promote and cash your check.
4. Joint Ventures
These blur the line between the other processors. Basically, you connect those who make products with those who sell and promote them. You can acquire resell rights, or create your own product, or be part of an affiliate network. You then contact possible sellers, for example Ezine Owners, who may be interested in selling the product for a cut of the profit.
This way you can...
6 Article Marketing Smarts: How To Get More Reprints And Exposure
This shows 248 links back. 316 links for this one. But again, it?s the quality of links back that matters - not the quantity. Another large target audience is the health market. I get a lot of links back from my health articles. 3. Craft A Catchy, Relevant Title A catchy title ensures that your article gets the attention of publishers - the first step to getting your article published. Follow the basic rules of...
6 Ways to Leverage Technical Articlesexplain what a NAS gateway is, but not by yammering about ?enterprise-wide intelligent data management portals.? Puts readers right to sleep.)
Booklets
One of the best press kits I ever saw included a sharp and informative booklet on the vendor?s technology. The booklet explained the general technology?s development and background, presented the vendor?s product, and listed clear customer advantages. It impressed both journalists and customers in a way a...