3 Lessons From A Marketing Superstar
I was just rereading Jeffrey J. Fox's marvelous book, How To
Become A Marketing Superstar this week, and had to start jotting
down some notes to pass along. Fox has a wonderful knack for
distilling his hard-won wisdom into two or three page chapter
nuggets that others would have to teach an entire college
semester to get across.
Here are a few of my favorites:
* NEVER USE WE. Eliminate the personal pronouns "I,"
"me," "we," "us," or "our" in...
3 Quick Tips To Get The Most From Your Pay Per Click Adsyou're doing well...but you have to hook them with your description. Again, make sure the description elaborates on the title and tells your searcher EXACTLY what they can expect.
This is also a way you can further 'pre-qualify' your traffic. You don't want to spend money on people who don't fit your perfect customer criteria so be as specific as possible about what your website offers them.
Don't just say "A website that sells a...
3 Reasons Why You Better Know Your Customers...Or Else
Which statement sums up how you define your customers?
1) I have a very specific customer in mind -- very specific and very narrow. I only want to sell to this specific customer, I'm not interested in attracting anyone else.
Or
2) If they have a pulse, they're a potential customer.
Okay, in case you were wondering, number 1 is good and number 2 isn't.
Yet I can't tell you how many business owners I run into who are closer to...
3 Reasons Why You?re Wasting Money and Time on Advertising If You are Not Publishing a Blogreaders? desktops
if they are subscribing via an RSS reader.
? Giving SPAM filters the finger and
auto-archiving your newsletter:
SPAM filters driving you crazy? Does your newsletter end up
as a delicious snack on filter?s stomachs instead of
client inboxes?
You can now give those nasty SPAM filters the finger forever!
If you publish a newsletter by email, you may consider posting
it at your blog...
3 Reasons Why You?re Wasting Money and Time on Advertising If You are Not Publishing a Blogreaders? desktops
if they are subscribing via an RSS reader.
? Giving SPAM filters the finger and
auto-archiving your newsletter:
SPAM filters driving you crazy? Does your newsletter end up
as a delicious snack on filter?s stomachs instead of
client inboxes?
You can now give those nasty SPAM filters the finger forever!
If you publish a newsletter by email, you may consider posting
it at your blog...
3 Services Your Online Business Can't Live Withoutvisitor to sign up for an online newsletter, a free report, or any other offer you may have to encourage them to give you their name and email.
You should have enough autoresponder accounts to promote more that one offer. Eventually, may have hundreds of different messages automatically being sent with your offers.
Service #3: An Online Adtracker
No matter whether you're using free advertising or paid advertising you MUST track the...
3 Simple But Powerful Off-Line Advertising Strategiesand clubs don't have a problem with posting flyers in their establishments either, especially if you are a patron. And don't forget about supermarkets! Many have bulletin boards, at least here in New Jersey where I live, and you can post your flyer there. There are hundreds of people walking into supermarkets everyday and they are in a buying mentality. Take advantage of it and post your flyers often. Here's a site that lets you create and...
3 Steps To Increasing Your Web traffic for Free
You own a website and you want more traffic. More traffic will lead to more sales and more ad revenue. The basic costs of a website, once it is finished, are small. All you need to do is get some more visitors. Pay per Click might not be economical for you in that 100 visitors at 10 cents a click is $10. If only 2 out of 100 buy your $1 product, you are losing $8 per hundred people. Next.So, this is what you do.First, sign up for the Free...
3 Surefire Ways to DESTROY Your Business
Title: 3 Surefire Ways to DESTROY Your Business Word Count:591 URL: www.simplesteps2success.biz/winateverythingAuthor: Terah J Logan, tjlogan@simplesteps2success.biz Full Rights; Must be published in it?s entirety.====================================================================3 Surefire Ways To DESTROY Your BusinessIn today?s online marketing madness there are hundreds ofEbooks telling you exactly how to earn money, build yourbusiness, and...
3 Surefire Ways to DESTROY Your Business
Title: 3 Surefire Ways to DESTROY Your Business Word Count:591 URL: www.simplesteps2success.biz/winateverythingAuthor: Terah J Logan, tjlogan@simplesteps2success.biz Full Rights; Must be published in it?s entirety.====================================================================3 Surefire Ways To DESTROY Your BusinessIn today?s online marketing madness there are hundreds ofEbooks telling you exactly how to earn money, build yourbusiness, and...
