| |
|
|
Topics |
|
|
 |
|
| |
|
| |
| |
|
|
| 7 Reasons You Need to Market with Articles Now |
|
| |
7 Reasons You Need to Market with Articles Now
Looking for a simple way to get an edge on your competition?
Successful businesses who are in it for the long haul
continually apply innovative marketing strategies and tactics to
differentiate themselves and get that edge. Two such killer
marketing strategies are positioning and relationship building.
And guess what? Article marketing is a proven tactic that just
happens to address both of those marketing strategies. Is it the
"be all, end all" of positioning and relationship building?
Absolutely not. However, it is an excellent step in the right
direction. And on top of that, there's probably a good chance
that your competition is not using this tactic. Face it. It
takes some time, skill, and effort to write and effectively use
articles, that's why the masses don't do it however, those
looking for an edge do. So why choose article marketing as one
of you marketing tactics? Here are 7 exceptional reasons: 1. It
is quite simple. People love to buy from and deal with the best.
Writing and effectively marketing your articles helps you
position yourself as the expert in your field.
2. Let's take this first concept a step further for reason #2.
Let's be blunt here, as an expert, you can justifiably increase
your rates and charge more for your products.
3. If your articles are good and distributed properly, they can
spread like wildfire and literally cause a viral marketing
frenzy. Ultimately driving business your way.
4. A big part of Internet marketing has to do with the Search
Engines like Google, Yahoo, MSN, etc. It's critical that we play
their game. That being said, Search Engines love content such as
articles! Many Internet marketers try the latest fad to trick
Search Engines into getting a better ranking. If you have a lot
of time and/or money on your hands to keep up with the latest
trends and the ever changing Search Engine rules, then do what
you feel is right. However, one tactic still holds true with
improving Search Engine ranking, and that's article marketing.
5. People love to be and feel well informed - It helps them make
better decisions. Your articles can serve as the source for the
input they seek. And who better to buy from then the source that
provided the information in the first place.
6. Talk about getting major bang for the buck, articles can
easily be repurposed in a variety of ways. For example: ==> They
can become content for your or someone else's newsletter; ==>
Used as free giveaways to prospects/clients, in seminars, at
networking events, etc; ==> Used to spark conversation in a blog
or an online networking group such as Ryze; ==> Combine multiple
articles into an eBook, book or info-product that can be sold or
given away in exchange for contact information; ==> Become the
basis for a live seminar or teleseminar; ==> And we can go on
and on and on.
7. Articles when distributed properly are a great way to stay in
touch with clients and prospects. Studies have shown that on
average it takes around 7 touches before a prospect buys. Why
not use articles as some of those touches? This will help
continually boost your prospect's perception of you as someone
who consistently adds value.
We live in an age where information is king. We all know
something others would be interested in knowing. Share your
knowledge and like a magnet you'll draw your prospects towards
you.
? 2006 Online Marketing Muscle -- All Rights Reserved.
About the author:
Dean Mercado is an Internet marketing coach, strategist, author,
and speaker. Dean and his company Online Marketing Muscle help
entrepreneurial professionals leverage the power of Internet
marketing to turn their businesses into money magnets. Visit
Online Marketing Muscle for many more Internet marketing tips.
|
| Category
ezine writers and articles |
Author
David Gabbitas |
Add To Favorites |
Print This Article |
Email Article To A Friend |
|
|
|
| |
|
|
|
| |
|
|
|
|
|
| |
|
| |
| |
|
|
|
| |
| Most
Searched Keywords and Information topics |
|
acne treatment, adventure, mountains, climbing , advertising, online marketing, alternatives, conventional, baby care, parenting, baby names , bad credit, loan, insurance , beauty tips, free advice , blog, get traffic, books, , branding, celebrities, fashion, style, christmas celebration , clothes, coffee, recipes, computer, software, internet, copywriting, creativity, profits, dating, wedding, festivals, decorating, crafts, hobbies, designing, arts, earning, affiliate programs , employment, jobs, careers, ezine, writers, financial crime, fraud , Health fitness, dieting, health, weight loss, aerobics, Holiday events, flying, Home business, ebooks, blogs , Hotel, Resorts, internet connection-broadband , kids, safety, entertainment, cartoons, live concerts, shows, radio, online tv, skills, leadership , Mental health, stress, fitness , online auctions, bids, bidding, online business, home based business, pets, dogs, cats, Programming, PHP, ASP, webmasters, Real estate, building, contractors, recipes, cooking tips, relationships, horoscope, astrology, self improvement tips, skin care, cosmetic surgery, sports, games, study, college, degrees, tips, , training, coaching, networking, travel, entertainment, fun, travel, automobiles, vehicles , travel trip, asia, tv, movies, digital cameras, awards, web design, webmasters, programmers, website, audio streaming, marketing , winning over competitors, competition, |
| |
Home
| Submit
Articles | Search
| Random
Article | Members
| Sitemap
Copyright © SBPals.com,
2006. All Rights Reserved |
|
